Bajaj Auto is gearing up for a big leap in the electric vehicle (EV) market with the launch of the Chetak EV 2025, set to be unveiled on December 20, 2024. This much-awaited model promises to make a significant impact in the electric scooter segment, continuing the legacy of the iconic Chetak brand. Here’s a look at what we can expect from the upcoming 2025 Chetak EV.
A Nod to the Past, with a Bold Future
The Chetak name is iconic in India, having been a trusted scooter for decades. When Bajaj launched the Chetak EV in 2020, it marked the company’s entry into the electric two-wheeler market. Despite facing some challenges, the Chetak EV has gained popularity and, in October 2024, even surpassed the TVS iQube in sales, securing the second spot in the EV scooter market. The Chetak EV 2025 is set to take things further with exciting updates.
Design and Features
The 2025 Chetak will retain the classic retro-futuristic design that made the original Chetak famous. However, Bajaj is adding some subtle updates to improve aerodynamics and visual appeal. We can also expect fresh, trendy color options to attract younger buyers. Comfort is a key focus, with ergonomic improvements for a better riding experience, especially for longer journeys.
Better Performance and Range
One of the most anticipated updates is the improved battery. While the current models come with 2.88 kWh and 3.2 kWh battery options, the 2025 Chetak is expected to have a more powerful battery, possibly 4 kWh or more. This would increase the range from 123-137 km to over 150 km on a single charge. The performance is also expected to see improvements in acceleration and top speed, making the scooter ideal for both city commuting and occasional highway trips. Faster charging times and better charging infrastructure support are also likely.
Lightweight and Practical Design
The 2025 model will feature a redesigned, lightweight chassis, making the scooter easier to handle in city traffic. Bajaj is also increasing under-seat storage space to meet the needs of daily commuters and may introduce additional storage compartments for convenience. These changes are aimed at making the Chetak more practical for daily use.
Smarter Features for a Connected Ride
Technology is another area where the 2025 Chetak stands out. The new model will likely feature an upgraded instrument cluster with a larger TFT display and better smartphone integration for navigation and ride data. There might also be advanced features like real-time tracking, predictive maintenance alerts, and customizable riding modes.
Safety and Sustainability
The Chetak EV 2025 will prioritize rider safety with improvements like enhanced braking, traction control, and hill-hold assist. Bajaj is also committed to reducing the scooter’s environmental impact by focusing on eco-friendly manufacturing and recycling programs. With a focus on sustainability, the Chetak will be an important part of the country’s shift to cleaner transportation.
Pricing and Market Strategy
Bajaj plans to price the 2025 Chetak competitively, targeting key competitors like the Ather 450X, TVS iQube, and Ola S1 Pro. Multiple variants could be introduced to cater to different consumer needs. The company may also offer innovative financing options to make the scooter more accessible.
Looking Ahead
The launch of the Chetak EV 2025 is just the beginning of Bajaj’s long-term strategy in the electric vehicle market. Bajaj aims to continue innovating with more EV models and contribute to building a strong EV ecosystem in India.
The Chetak EV 2025 is set to be a pivotal moment for Bajaj and the Indian electric scooter market, offering a perfect blend of heritage, innovation, and sustainability.
